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About us

¿What is Hayu?

Hayu is a boutique firm specialized in comprehensive services for companies, with an international team that addresses key areas such as legal, financial, accounting, marketing and data engineering. We stand out for our strategic alliances in the United States and Europe, facilitating the opening of businesses in Ecuador and ensuring compliance in all areas.

 

We offer an economical and efficient option for local entrepreneurs looking to consolidate services, and for foreign entrepreneurs who want to manage their companies in Ecuador and Latin America without relocation. Hayu is your comprehensive business partner, simplifying the path to business success.

¿Why Hayu?

HAYU is a multidisciplinary, multilingual, digital company with offices in the two most economically important cities in Ecuador that provides specialized business services in all branches and subjects, mainly legal, financial and accounting.

The added value is to bring clients to compliance with all state obligations and with private business partners so that the entrepreneur focuses his efforts on his creative force and achieves his commercial goals without worrying about administrative tasks.

¿What's our purpose?

Provide high-quality legal and financial advice and solutions that not only meet legal and tax requirements, but also drive client success and sustainability to create peace of mind for the modern businessman.

Professional Team

Juan Francisco Román M

Corporate Lawyer

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Francisco Freire Segarra

Litigator in civil and criminal matters.

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Location

Quito: Calle Guayas E3-112 y Av. Amazonas edificio Torre Centre piso 10 oficina 1010

Guayaquil: Calle los arcos. Edificio Los arcos plaza 1

Contact

Hayu 2024. All rights reserved

Academic Credentials

  • Lawyer from Universidad de las Américas
  • Master’s in international business law from the Universidad de Barcelona
  • Master’s in business law from Universidad Andina Simón Bolívar
  • ISO 37001 Auditor certified by the University of Barcelona
  • Qualified Mediator by the Bar Association of Pichincha
  • Adjunct Professor at Ecuadorian and European universities in Corporate Law
  • Featured columnist in leading national newspapers

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Experience

Juan Francisco Román is a distinguished Ecuadorian lawyer with a rich background in corporate legal advisory services, both nationally and internationally. With over a decade of experience, he has collaborated with leading law firms in Ecuador and global enterprises, providing expert counsel across Europe and Latin America. His deep understanding of corporate dynamics is complemented by his hands-on experience in managing multinational corporations, where he has adeptly navigated complex operations.

Juan Francisco has also contributed to the legislative process, advising national congresses on commercial and business law. His expertise extends to practical experience in complex corporate litigation and commercial mediations. Recently, he has been invited to join the esteemed list of mediators at arbitration and mediation centers in Ecuador, reflecting his respected status in the legal community.

Academic Credentials

  • Lawyer from the Pontifical Catholic University of Ecuador
  • Bachelor’s in education sciences, specializing in English from Universidad Técnica Particular de Loja
  • Specialist and Master’s in Procedural Law from Universidad Andina Simón Bolívar
  • Master’s in Economic Criminal Law from Universidad Internacional de La Rioja

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Experience

Francisco Freire is an experienced lawyer specializing in litigation and conflict prevention. He has extensive experience in criminal litigation, with a focus on white-collar crimes, as well as in developing corporate compliance programs. His expertise also includes civil, labor, family, and constitutional litigation. Throughout his career, he has represented political figures and small to medium-sized businesses.

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